In a highly competitive market, achieving business growth is a challenging undertaking. Professional B2B appointment setting services are an efficient tool to increase your market share and sales pipeline.
How Does Performance-Based Appointment Setting Service Work with MoreMeetings.com?
Since 2001, our lead generation process has been successfully implemented across over 100 high-tech companies. We excel at producing qualified leads with key decision makers, using either an hourly rate or a performance-based model. Additionally, we have extensive experience selling through the channel and working with direct sales teams to create solid pipeline.
Performance-based appointment setting guarantees an outcome with little or no risk to the client. Simply put, if we do not arrange a satisfactory appointment, the client does not pay for it.
The hourly-based appointment setting services model gives the Client control over how the BDR’s time is spent, and if the Client prefers, they can manage our agent. Additionally, the database of all our activity will be the property of the Client when the campaign ends. Also, lead nurturing is a built-in benefit of the hourly payment model. Our caller can assist the Client’s salesperson through the entire sales cycle.
MoreMeetings understands that as a third party service provider, we must perform well and consistently for the Client’s sales team.
What’s Our Performance-Based Appointment Setting Process?
Getting Started
After agreeing to the terms of an agreement:
- MoreMeetings will begin training to learn your value proposition.
- Following training, we create informational emails and scripts for engaging with prospects.
- Concurrently, our team will start building a prospect list from our extensive database and data provided by the client.
- Once these fundamentals are in place, our BDR (business development rep) calls prospects to test the script and sends informational emails. (We prefer to send emails from the Client’s domain.)
- Utilizing calendar information the Client’s sales staff provides, our BDR begins arranging sales appointments.
- When a sales appointment is arranged, the BDR sends a meeting invitation to the prospect and the Client’s salesperson separately.
- Before the meeting, the BDR sends details to the Client salesperson describing the opportunity and what our caller learned from the prospect.
- The BDR will confirm the sales meeting a day before.
- The BDR opens the sales meeting when scheduled, introduces the parties, asks permission to record, mutes the phone, and turns off the camera.
- When the meeting is finished, the BDR will assist in setting up the next meeting, if necessary, and end the meeting.
- Lastly, the BDR will send a feedback form to the prospect and any partners that attended the meeting.
Managing the Performance-Based Appointment Setting Process
When hiring MoreMeetings.com, you are hiring a team. The operations manager oversees the appointment setters’ work each day.
We require our BDR to create a daily report on the number of phone calls and emails sent. The call dispositions are also logged: callbacks, hang-ups, referrals, etc.
The operations manager schedules a weekly call for the first month and then a bi-weekly call with Client management to review results and improve the process.
Our contracts are “at-will” after the first three months.
Lastly, the operations manager prepares a weekly report, delivered on Fridays, with all the daily reports and details surrounding meetings arranged.
For more information, contact John Moore, Managing Director, at 508-594-9743 or email him at john@moremeetings.com.
Also, please visit our references page at: https://moremeetings.co/references/